As the healthcare environment becomes increasingly complex, the success of a patient support program depends on several strategic and executional elements...

There are no cookie cutter solutions that can be handed out to every healthcare startup. But our team has observed a few key themes working with decision makers at life science startups, including...

An integral yet sometimes overlooked component of a successful drug launch is the development of a comprehensive medical communications plan

Understand how life sciences companies and service providers feel about the RFP process...

Organizations are moving to the approval readiness meeting, a model that lets them make field teams productive on Day One...

A well-structured and effective steering committee provides long-term support. See how to activate a successful steering committee...

Setting clinical trial teams up for success means giving them the resources they need to effectively collaborate and engage ...

Thanks to the digital age we live in, we see new trends in how pharmaceutical companies engage with their HCP audience ...

There is a lot to accomplish during the post-launch period to ensure a product's success. Here are 6 key priorities to keep top of mind.

A company's publication plan is one of the most important elements of a medical communication strategy ...

Our team welcomed two summer interns into our marketing services internship program. After we sat down and asked them about their experience

When informing a payer customer about a complicated new product, how do you know what will matter? And how do you get and keep them engaged?

It is important to address these 7 areas as part of your pre-launch strategy to help ensure a successful drug launch.

Enlisting input and guidance from KOLs is critical to the development of brands. Learn about 5 key drivers for successful engagement ...

There's a broad range of strategic initiatives designed to augment your path to success in achieving your medical communication goals...

Understanding the nuances of KOL Mapping can help increase a mapping project’s success. Be sure to consider these 5 important aspects...

Speaker programs are a valuable service that industry provides to the HCP community. See how SAKSeBUREAU is a useful tool for your team!

As 2021 comes to a close we wanted to take a moment to reflect on the year. Some SAKS Health highlights from 2021 include the following…

Patient-centric communications encourage reaching individuals with the information that they need in a form that they can use. See how ...

We have compiled a list of 3 things people can get wrong when it comes to p-values. Learn more...